Acquisition Criteria
We acquire profitable digital businesses across several categories. Here's exactly what we look for — and what makes a deal work for both sides.
At a Glance
We look for established digital businesses with proven revenue, a loyal customer base, and clear operational systems. We're not looking for turnarounds or early-stage projects — we want businesses that are already working well and are ready for the next chapter.
Business Types
DTC brands with a defined product niche, repeat purchase rate, and established supplier relationships. Shopify, WooCommerce, or similar platforms preferred.
Established FBA operations with strong BSR rankings, verified reviews, and defensible product categories. Private label preferred over arbitrage.
Software with monthly or annual recurring revenue, low churn, and a clear value proposition. B2B or B2C considered.
Authority sites with organic search traffic, diversified monetization (display, affiliate, or direct), and a clean backlink profile.
Productized or agency-style service businesses with recurring revenue, documented processes, and a team in place.
What We Value
We want to see clean financials — P&Ls, bank statements, and platform analytics that tell a consistent story. Transparency from the start makes everything smoother.
Businesses with documented SOPs, clear supplier or vendor relationships, and a team or contractor network in place are significantly easier to transition and grow.
We look for businesses with a clear reason customers choose them — whether that's brand, product quality, content authority, or software stickiness.
The best deals happen when the seller is genuinely ready to transition. We work with owners who are motivated, transparent, and committed to a smooth handover.
Deal Structure
We're flexible on deal structure and work to find terms that make sense for both sides. Most of our acquisitions are straightforward cash deals, but we're open to earnouts, seller financing, or equity rollovers where it makes sense.
Seller FAQs
We'd love to hear about it. Share some basic details and we'll follow up within 48 hours.